Join 1,000's of John's clients who've successfully used these 7 keys

Get The 7 Brain Based Keys to Speaking Success

Command attention, keep people locked in and make your message impossible to forget.

Download the 7 Keys and automatically enter a draw to win a free TED Talk analysis from John.

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What You'll Get Inside:

Brain science made simple. Results made real.

  • The 60 Second Trust Window

    Miss this tiny opening and you'll fight for attention the entire talk. Get it right and they're already leaning in.

  • The Mirror Effect (Why They Feel What You Feel)

    There's a reason some speakers make you laugh, cry, or sit up straight ...and it has NOTHING to do with their words.

  • The Story Formula That Creates INSTANT Connection

    Not all stories work. But the ones that hit these 3 elements? People remember them for years.

  • The Attention Trigger

    Your brain is hardwired to notice one thing above all else. Use it and they can't look away.

  • The Repetition Secret That Sounds Nothing Like Repetition

    Say it once, they forget. Do THIS, and it echoes in their mind long after you're done.

  • Why Telling Isn't Enough (And What Actually Works)

    People don't remember what you tell them. They remember what you make them experience.

  • The Close That Makes Them Want to Act NOW!

    Most CTAs feel pushy. This one feels like the natural next step they were already thinking.

★ ★ ★ ★ ★

I thought I didn't need John, but in one hour he gave me a leapfrog I didn't think I needed. And, ever since that moment I keep him very, very close. And my very special network I trust with him because he not only brings out the best in you when you talk, but he looks inside your soul when he does it.

Melinda Richter
Global Head of Johnson & Johnson Innovations JLABS
★ ★ ★ ★ ★

John Bates understands communication on a very deep level. He knows how important a role it plays in being someone who has credibility and respect, and in the way that you utimately convey your ideas.

Trevor Kemp
COO of Bitome
★ ★ ★ ★ ★

It was a tremendous pleasure to work with John Bates on my TED Talk... I learned so much from John and anytime I face a challenging speaking situation I certainly know whom to call.

Dolph Lundgren
Actor

Connect deeply.

Lead powerfully.

Inspire lasting change.

Have fun.